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Prompt

SEO Topic Cluster Generator

Turn one head term into a full pillar + spokes content plan with intent and internal links.

1 min readupdated 2026-06-22

/ quick answer

Use when you've picked a head term and need a structured cluster brief before writing or generating pages. Turn one head term into a full pillar + spokes content plan with intent and internal links.

Turn one head term into a full pillar + spokes content plan with intent and internal links. Use when you've picked a head term and need a structured cluster brief before writing or generating pages. Copy the prompt below, swap the bracketed variables for your own context, and run it in any capable model.
Context
Use when you've picked a head term and need a structured cluster brief before writing or generating pages.
Prompt
You are an SEO strategist.

Head term: {{head_term}}
Business context: {{business_context}}

Output JSON with:
- pillar: { title, target_intent, suggested_url, outline (6–10 H2s) }
- spokes: 12 items, each { title, intent (informational/commercial/transactional), primary_keyword, secondary_keywords[3], suggested_url, internal_links_to (slugs from this cluster) }
- aeo_questions: 10 likely AI-search questions this cluster should answer verbatim
- linking_rules: 3 short rules for how spokes link to the pillar and to each other

Be specific to the business context. No generic "ultimate guide" titles.
Example Output
{ "pillar": { "title": "AI Automation for Small Agencies", ... }, "spokes": [ ... ] }
Related Workflow
Related Tool Stacks

/ frequently asked

What does the SEO Topic Cluster Generator prompt do?

Use when you've picked a head term and need a structured cluster brief before writing or generating pages.

Which AI models work with this prompt?

It is model-agnostic: it works with any capable general model. Replace the bracketed variables with your own context before running it.

How do I use this prompt?

1) Copy the prompt with the copy button. 2) Replace every bracketed variable with your real details. 3) Paste it into your AI assistant. 4) Compare the answer with the example output and ask for changes if needed.

What output should I expect?

{ "pillar": { "title": "AI Automation for Small Agencies", ... }, "spokes": [ ... ] }.

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