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Workflow

Product Changelog → Marketing Assets

Every merged PR that ships a feature auto-generates a changelog entry, tweet, and email blurb.

2 min readupdated 2026-06-22

/ quick answer

A GitHub Action on merge to main runs an LLM chain that classifies the change and, if user-facing, generates all marketing artifacts as a PR against your marketing repo. Every merged PR that ships a feature auto-generates a changelog entry, tweet, and email blurb.

Every merged PR that ships a feature auto-generates a changelog entry, tweet, and email blurb. The problem it solves: Product ships weekly, marketing announces monthly, and users learn about features from competitors. A GitHub Action on merge to main runs an LLM chain that classifies the change and, if user-facing, generates all marketing artifacts as a PR against your marketing repo. It runs in 5 steps, starting with github action triggers on merge to main.
Problem
Product ships weekly, marketing announces monthly, and users learn about features from competitors.
Solution
A GitHub Action on merge to main runs an LLM chain that classifies the change and, if user-facing, generates all marketing artifacts as a PR against your marketing repo.
Steps
  1. 01GitHub Action triggers on merge to main.
  2. 02Classify PR: internal / bugfix / user-facing feature. Skip first two.
  3. 03Extract the user story from the PR title, body and diff summary.
  4. 04Generate: changelog markdown, 280-char tweet, 3-sentence email blurb.
  5. 05Open a PR in the marketing repo with all three artifacts for human review.
Tools Used
Prompts Used
Variations
  • Auto-post changelog to a public page once approved.
Related Dictionary

/ frequently asked

What does the Product Changelog → Marketing Assets workflow do?

A GitHub Action on merge to main runs an LLM chain that classifies the change and, if user-facing, generates all marketing artifacts as a PR against your marketing repo.

What problem does Product Changelog → Marketing Assets solve?

Product ships weekly, marketing announces monthly, and users learn about features from competitors.

How many steps does Product Changelog → Marketing Assets take?

5 steps. It starts with github action triggers on merge to main. and ends with open a pr in the marketing repo with all three artifacts for human review..

How do I set up Product Changelog → Marketing Assets step by step?

1) GitHub Action triggers on merge to main. 2) Classify PR: internal / bugfix / user-facing feature. Skip first two. 3) Extract the user story from the PR title, body and diff summary. 4) Generate: changelog markdown, 280-char tweet, 3-sentence email blurb. 5) Open a PR in the marketing repo with all three artifacts for human review.

Which tools does Product Changelog → Marketing Assets need?

It uses ai-automation-operator-stack, content-creator-stack — each linked below with its own node.

/ topics#product#marketing

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